Screen Shot 2022-07-12 at 4.03.11 PM.png

Activate

Digital platform to match volunteers with local
non-profits

About the Project

Activate is a digital platform that matches people to social change opportunities and local non-profits. It helps people make connections across non-profit organizations and deepen community ties. Users can select their interests, skills and set up their desired schedule to be matched with a like-minded group of people to volunteer at a local non-profit.

imac.png
Finding volunteer opportunities through Activate

The home page explains how Activate works to new users.

imac.png
Explanation of Activate program on home page

Role

UX Designer

UI Designer

UX Researcher

Illustrator

Team

3 Graduate Students

Duration

Jan 2021 - Aug 2021

Project

Project for the

Human-Computer Interaction and Design Capstone Course at the University of Washington

The Problem

Many young adults want to be involved in social change work, but have trouble getting and staying involved.

Research Process

To find out why young adults had trouble staying involved in social change, we conducted semi-structured interviews with young adults, social change organizers, and subject matter experts. We also conducted an emotional mapping workshop.

Frame 49.png
Emotional mapping workshop

Research Insights

We found that social connection and personal relationships are key to establishing continued engagement in social change work.

Young adults also need to feel a sense of belonging and feel that they are personally aligned with the current and future trajectory of the cause.

We also found that a social change space can encourage continued involvement by fostering a fun, joyful environment.

Our research showed that spaces that allowed for joy and fun created opportunities for deeper, interpersonal connections.

 

Process

Our team began to look at ways that we could create spaces that fostered continued involvement with social change causes for young adults.

Frame 50.png
Creating affinity maps for our concepts
Frame 52.png
Gathering feedback from the design workshop we conducted
Frame 53.png
Wireframing

Final Design

The home page for the website explains Activate's volunteer group matchmaking process for new users.

imac.png
Home page and introduction to Activate program

The user inputs their interests, skills and schedule, and Activate gathers results for possible volunteer opportunities that match the user's criteria.

Frame 41.png
Finding volunteer opportunities after inputting causes, skills, schedule, etc.
Frame 42.png
Volunteer opportunity specifics page
Process of finding opportunities and signing up to be matched with a volunteer group and non-profit